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SEO News for October 2006 from searchenginejournal.com

Google Registering Mashup Search Domains
Google Registering Mashup Search DomainsGary Price of ResourceShelf has noticed that Google has its eye on some new domain names, this time focusing on Mashup Search. Although Google does not own the domain SearchMashup.com, they are working on cornering the domain market for that term - including misspellings.So, here’s a list of domains registered by [...]

What Exactly is Web 2.0?
What Exactly is Web 2.0?What is Web 2.0? This is a discussion that now may seem tired – and was vigorously kicked around months and months ago – but I continue to have formal and informal conversations about it. I don’t claim to have any definitive definition but one of Web 2.0’s fundamental tenets is [...]

Spam Digg For Only $20
Spam Digg For Only $20A site dubbed User/Submitter is taking the manipulation of Digg to higher levels with a service that pays users $.50 for 5 Diggs, and charges its ‘advertisers’ a base fee of $20, then $1 per Digg.According to Pronet Advertising (not associated with User/Submitter) it takes about 51 Diggs in 24 hours [...]

SEO and Click Distance
SEO and Click DistanceClick distance is the number of clicks it takes to get to a web page or document from the homepage of the site. Essentially, the lower the click distance, the more value given to the document - if one looks at a site’s navigation as a hierarchical web structure.So, it page A [...]

Google Buys Its Startup Garage
Google Buys Its Startup Garagedigg_url = ‘URLOFSTORY’;No, Google has not purchased Guy Kawasaki’s Garage Technology Ventures. In the feel good story of the day, Google has gone back to its historical roots and purchased itself a birthday present, the very garage where the startup began.Larry Page and Sergey Brin had rented the garage from Susan [...]

Google?s SearchMash : Google 2.0
Google’s SearchMash : Google 2.0After acquiring several related domain names last week, Google has estinguished the rumor flames of their Search Mashup ambitions with the quiet launch of SearchMash.com. Google’s new Search Sandbox (not to be confused with the other Google Sandbox) for playing with search result toys includes the addition of Ajax URL menus, [...]

Amazon?s A9 Search Drops Block View &Yellow Pages
Amazon’s A9 Search Drops Block View & Yellow PagesAmazon-owned A9 never had much consumer usage but it was one of the most innovative and interesting search engines, with many distinctive features. Two of those features — Maps/Block View and Yellow Pages — are now gone. Udi Manber, the professor-cum-CEO of A9, left for Google awhile [...]

Halloween Specials from Text Link Ads &BOTW
Halloween Specials from Text Link Ads & BOTWGearing up your link building and online marketing for the holiday shopping season. October is one awesome time to do so and two of the more reputable link advertising associated companies in the business are offering October specials.First, Patrick Gavin of Text Link Ads sent out this email [...]

LiveDeal.com &SimplyHired.com Partner for Job Listings
LiveDeal.com, the popular free local online classifieds site, as formed a relationship with MySpace partner SimplyHired, the search engine for jobs, to list all five million job listings on SimplyHired.com on the LiveDeal site. Employers and job seekers will also be able to post listings independently on LiveDeal.com. Some info on LiveDeal.com (from [...]

Yahoo Search Marketing Upgrade Information
Yahoo Search Marketing Upgrade Information It’s almost Q4 2006 and Yahoo Search Marketing has sent out a notice to its advertisers yesterday about the new ‘Panama’ YSM platform, changes and its transition. Search Engine Journal reviewed the new Yahoo Search Marketing platform at Search Engine Strategies San Jose, and this new announcement lends to some [...]

Google Checkout Discounts
Google Checkout DiscountsIn an effort to spread the use of Google Checkout by appealing to the wallets of its users, Google is now offering a $10 bonus on purchases of $30 or more.If you go to this Google Checkout Discount Page, Google provides the online retailers who are participating in the program. Such retailers include [...]

Online Gambling : Affiliate Party?s Over
Online Gambling : Affiliate Party’s OverLast weekend the US Congress passed a bill which will outlaw Internet gambling in the United States. The new law will ensure that gamblers who try to enter online gambling sites from American IP addresses will be blocked and that the online gambling companies can no longer accept bets placed [...]

AOL OpenRide Desktop Application
AOL OpenRide Desktop ApplicationAOL is heading in a new direction with the launch today of OpenRide, a desktop application which integrates AOL email search, instant messaging, web search and AOL media. Although the technology behind the app may not be groundbreaking, OpenRide’s inclusiveness is.The launch of OpenRide is a symbol for the AOL company and [...]

MySpace.com &Yahoo : More TV Shows
MySpace.com & Yahoo : More TV ShowsShowtime is going to stream shows on Yahoo! to promote them and attract subscribers, according to this AdWeek article. Meahwhile, Fox will stream new shows on its affiliates’ websites and on MySpace, says Reuters and MediaPost (reg. req’d). This effort is part of the larger, “Fox on Demand” initiative.The [...]

New Google Groups Beta
New Google Groups Beta Google has come out with a new version of Google Groups Beta which is available for testing by Google Account users. Gone are the days of Deja Vu style User Groups only searches as Google Groups has added such interactive social features as page creation, customization, file sharing, and member profiles.One [...]

Clusty.com Search Engine Adds Labs, Features and Redesign
Clusty.com Search Engine Adds Labs, Features and RedesignVivisimo Search Technology has redesigned its two year old ‘clustering search engine’, Clusty.com, and has added new features, including a font size selector, a “more” tab, and the ability to search within results.Clusty.com now also features a special “Labs” page that hosts new search applications developed by Vivisimo’s [...]

Google Code Search Exposes WinZip Serial Number Info
Google Code Search Exposes WinZip Serial Number InfoFound via Digg.com, seems that some simple searches on the new Google Code Search will expose some rather valuable information. One searcher found the serial number algorithms for Winzip, Photoshop and mIRC.“Just by searching for “keygen”, “serial”, “name”, and some well known cracker groups you can come by [...]

del.icio.us Becoming a Social Network?
del.icio.us Becoming a Social Network?Read/Write Web spoke with Joshua Schachter, the daddy of del.icio.us and 10 month Yahoo employee, who was recently honored by MIT Technology Review Magazine as top innovator of the year. Seems that Joshua has larger plans for del.icio.us beyond social bookmarking and tagging, with a future in social networking : Joshua [...]

Google Code Search for Public Source Code
Google Code Search for Public Source CodeOver the course of the evening Google Code Search went live as a search engine which has the purpose of finding pieces of public source code. Housed in Google Labs, Google Code Search my be the geekiest offering yet by Google as its foundation for searching and the serving [...]

Google Wins Keyword Trademark Ruling
Google Wins Keyword Trademark RulingBarry Schwartz at Search Engine Watch posts on a legal victory for Google (I totally missed it) that basically allows Google to permit companies to use their competitors’ brands as keywords (not as visible text or title tags). Barry points to a San Jose Mercury article and more technical legal analysis [...]

Google Blog Search Adds Ping Service
Google Blog Search Adds Ping ServiceGoogle has added a pinging service to its Blog Search offering. Dubbed Google Blog Search Pinging Service, now bloggers and blog providers (such as blogger, wordpress.com or blogs.com) can now instantly inform Google Blog Search of new posts and content changes.Besides its own new Pinging Service, Google Blog Search uses [...]

Google YouTube Rumor : GoogTube?
Google YouTube Rumor : GoogTube?Michael Arrington posts on a rumor about a potential Google acquisition of YouTube. Somebody’s going to buy the site — and probably soon. The question is who? Or is it whom?Here’s Mark Cuban’s rant (Reuters via CNET) that any buyer of YouTube would be a “moron” because of liability/legal issues and [...]

MySpace.com Growing Up
MySpace.com Growing UpMySpace.com is breaking its mold of the teenage online hotspot and is attracting more of an older crowd according to a recent analysis by comScore Media Metrix. According to comScore, more than half of the users of MySpace are 35 or older.An analysis of visitors to MySpace.com shows that as the site has [...]

5 Basic Tips For DMOZ Listings
5 Basic Tips For DMOZ ListingsWith all of the recent buzz about linkbaiting, social media optimization, and the wealth of new vertical search engines launching on the market, sometimes it’s easy to glance over the basic do’s and don’ts in the world of search engine optimization. We’ve discussed link building and directory submittals before in [...]

PureVideo.com : Meta Video Search Engine
PureVideo.com : Meta Video Search EngineNew meta search engine for online video content, PureVideo.com (Pure Video Search) has launched in beta as a one stop location for the searching of online video across the major Internet video providers. PureVideo.com aggregates crawled data from YouTube, MySpace Video, Comedy Central, Fox Sports, ESPN, CNN, DailyMotion.com and GoFish [...]

Google Blog &Click-to-Call Hoax
Google Blog & Click-to-Call HoaxA rather bizarre post was made to the Blogger powered and Blogspot hosted Official Google Blog over the course of the evening which seemed the announce the cancellation of Google Click-to-Call, the pay per call AdWords program being run by Google.However, since the message has been deleted from the Google Blog, [...]

Google Stops Singing the Harvest Song in China
Google Stops Singing the Harvest Song in ChinaGoogle China has ditched their Guge logo and retracted to their well known “Google” logo.10 days ago China Tech Stories already noticed this but at that time it seemed to be a technical glitch as the Guge logo reappeared. The latest cached version of Google.cn is from [...]

Google Blog Was Hacked : It?s Official
Google Blog Was Hacked : It’s OfficialFor those of you who have been following the story of the rather odd message posted on the Google Blog Friday evening which read;Google Click-to-Call project cancelled10/07/2006 05:07:34 PMAfter concientiously considering, Google has decided not to continue with Google Click-to-call project. [...]

Blinkx.TV to Power Microsoft Video Search
Blinkx.TV to Power Microsoft Video SearchBlinkx.tv has been cutting deals left and right over the years to expand the reach of their proprietary video and multimedia search engine technology. Today, they’ve hit the motherload of partnerships in a new deal with Microsoft Corp.Microsoft will be using Blinkx technology to power video search within MSN and [...]

Google Video Adds Free Warner &Sony Music Videos
Google Video Adds Free Warner & Sony Music VideosGoogle Video just made two simultaneous announcements that they will now be featuring music videos from both Sony BMG Music and Warner Music Group. The music videos will be made available on Google Video and be ad supported by Google AdWords Video Ads.SONY BMG & Warner Music [...]

5 Reasons Why Google Will Buy YouTube
5 Reasons Why Google Will Buy YouTubeSure, the Internet, newspapers and blogosphere have been buzzing all weekend about the rumor of the possible acquisition of YouTube by Google for $1.6 Billion. And yes, once a large company does acquire YouTube the end result will more than likely be the headache of copyright lawsuits from all [...]

SingleFeed : Affordable Shopping Search Data Feed Management
SingleFeed : Affordable Shopping Search Data Feed ManagementBrian Smith, an independent analyst for the shopping comparison engine industry known for his work at Comparison Engines, has just launched a new service for businesses wishing to simplify the product submittals to shopping search engines. SingleFeed (currently in Beta) simplifies the data feed management and data feed [...]

Google YouTube Conference Call
Google YouTube Conference CallHere are some random snippets from the call (comments not in order). These are very close to verbatim quotes:Google CEO Eric Schmidt:* This is the next step in the evolution of the Internet. It’s a natural next step and one that’s very exciting for Google, YouTube and their users.[...]

Google Acquires YouTube for $1.65 Billion Stock Transaction
Google Acquires YouTube for $1.65 Billion Stock TransactionNo longer Internet specultion, Google has confirmed that it will be acquiring YouTube in the forth quarter of this year as the two companies have agreed on the purchase price of $1.65 Billion in Google stock. YouTube will continue to operate independently to preserve its successful brand and [...]

Google Blog for Mac Users
Google Blog for Mac UsersGoogle launched their official blog targeting the Apple Mac user base. They plan to post about their latest products for the Mac platform on this blog.Google also reiterated their statement of making the world’s information universally accessible. The first blog post said: “We’re pretty serious about that mission, including the ‘universally [...]

Google vs. MySpace.com : YouTube Fallout
Google vs. MySpace.com : YouTube FalloutSure, the plans to acquire YouTube for $1.65 Billion in Google stock (sound familiar?) has sent ripples around the Internet, with some raving about the genius of Google to acquire this amazing video sharing company, and others blasting it as a trainwreck waiting to happen.In my opinion, Google would not [...]

Smalltown : Local Search with Flash
Smalltown : Local Search with FlashSmalltown, a new local-search destination with a snappy, flash-based interface announced that it had received $3 million in funding from Formative Ventures. The site also formally launched in Burlingame and San Mateo, CA, two communities south of San Francisco.Smalltown has licensed one of the major databases to jump start its [...]

Yahoo Beams Social Media Into Space
Yahoo Beams Social Media Into SpaceYahoo is pulling off one impressive publicity campaign centered around its social media offerings of blogging, photo uploading & sharing, and video upload with the first ever electronic anthropology archive, or Yahoo Time Capsule.Yahoo is asking its global users to contribute personal photos, stories, thoughts, ideas, poems, prayers, home movies, [...]

Yahoo?s Tim Mayer Addresses Directory Tag Support
Yahoo’s Tim Mayer Addresses Directory Tag SupportSearch Engine Roundtable’s Podcast, Search Pulse [mp3 file], featured Yahoo’s Tim Mayer this week and remarked on the need to add a “No Open Directory Title” tag to Yahoo Search. Basically, a NoODP tag will tell Yahoo Search to use the Title and Description from a website in its [...]

Google Docs &Spreadsheets : An Online Office
Google Docs & Spreadsheets : An Online OfficeOver the course of the evening Google opened Google Docs & Spreadsheets for beta testing by Google Account holders. Google Docs & Spreadsheets is one platform or office-style service which houses both the Writely based word processing application and Google Spreadsheets, both web based alternatives to Microsoft’s Office [...]

YellowPages.com &SuperPages Top IYP?s in Local Search
YellowPages.com & SuperPages Top IYP’s in Local SearchYellowPages.com and SuperPages put out dueling press releases yesterday about their success and innovations. Here’s YellowPages.com’s release and Here’s SuperPages‘.Here’s comScore’s recent breakdown of IYP marketshare:Total Yellow Pages Searches 100.0%Yahoo! Sites — 23.9%Verizon SuperPages — 20.1%Google Sites –12.5%Yellowpages.com –12.0%Time Warner Network –7.7%Local.com –5.9%InfoSpace Network –5.1%Dexonline.com –4.1%Hitwise or Nielsen [...]

Rank Your Blog with Blog Juice
Rank Your Blog with Blog JuiceText Link Ads has put together another fun ranking and popularity tool, this time for bloggers, which ranks the value of a blog, or its Blog Juice, based upon RSS subscriptions, Alexa popularity, Technorati Ranking, and Technorati Blog Links.Simply enough, it seems to be an accurate tool and even shows [...]

Google Using Certified Teachers to Reach K-12 Students
Google Using Certified Teachers to Reach K-12 StudentsGoogle for Educators is a new Google outreach program which offers K-12 teachers the chance to become Google Certified via the Google Teacher Academy.The Google Teacher Academy is a pilot program designed to help K-12 educators get the most from innovative technologies. The Academy is a one-day experience [...]

Ask Mobile : Ask.com On The Road
Ask Mobile : Ask.com On The RoadAsk.com has launched its new mobile search application, Ask Mobile, which is available for use at http://mobile.ask.com. Ask Mobile is designed to be somewhat of a mobile adaptation of the Ask.com user experience; with fewer keystrokes (or thumbstrokes), Smart Answers, Bloglines and other Ask.com tools.“Mobile is an increasingly important [...]

Helium.com : About, Yahoo Answers &Wikipedia All Rolled Into One
Helium.com : About, Yahoo Answers & Wikipedia All Rolled Into OneAn alternative to the Q&A services and social media projects at Google Answers, Yahoo Answers, Live QnA & Answerbus.com, Helium hopes to be a knowledge oriented community which is not full of just hot air. Adding a dash of About.com and Consumer Reports to [...]

Work.com : Small Business Portals Heating Up Again
Work.com : Small Business Portals Heating Up AgainBack when I was part of the founding editorial team at AllBusiness.com, now about seven years ago (yikes!), we had no less than about nine or ten competitor sites. All of them either changed or died (or were supported by a traditional publication like Inc). When AllBusiness rose [...]

Wikipedia Unblocked in China for All Languages But Chinese
Wikipedia Unblocked in China for All Languages But ChineseWikipedia is accessible again in China. This is the third time the website has been unblocked. (read more on Wikipedia)Only Chinese that can read English, French, Dutch, Japanese or whatever other language the content has been written in, will be able to use Wikipedia. If you want [...]

20 Ways Search Engines Rerank Results
20 Ways Search Engines Rerank ResultsLooking for some excellent Sunday morning search engine ranking reading? Bill Slawski has put together an amazing and well thought out list of 20 different ways search engines may rerank their results.Chocked full of research papers and patent filings, Bill’s post begins with a bit of explanation:“Search engines try to [...]

Yahoo Music Price Increase Another Sign of Yahoo?s Struggles?
An email went out over the weekend from the Yahoo Music Service stating that they would be increasing the cost of their monthly music download service, Yahoo! Music Unlimited, from $6.99 to $8.99 per month. Greetings Yahoo! Music Unlimited Subscriber,We’d like to give you a heads up about an upcoming [...]

Google Reader for GMail
Now that Google Reader has been redesigned, it is much more user friendly, and operates more like a mix between Bloglines, del.icio.us and GMail than the old Google feed aggregator they were offering, user demand is increasing to mash Google Reader into GMail. Heck, even Yahoo Mail now allows RSS Feed aggregation to be implemented [...]

Chris Pirillo Interview
Lee Odden has been busy blogging over the weekend and posted his follow up interview with Internet, Pectoral & Coffee guru Chris Pirillo which Lee began at Search Engine Strategies San Jose.With a nice emphasis on search engines and social media, Lee summarizes the interview as such:In this interview, Chris talks about his TagJag project, [...]

MySpace.com Adds Video Space
MySpace made a silent change to their MySpace Video program over the weekend, adding user uploaded videos to the default MySpace profile in a new section dubbed Video Space. Nested between the Who I’d Like To Meet and Friends area of MySpace profiles, Video Space automatically serves a video if the MySpace user has uploaded [...]

uTube.com ?Did You Mean YouTube.com?
There was a fairly amazing story run in the Associated Press over the weekend about Universal Tube and Rollform Equipment Corporation, the company which has its web site housed at the domain uTube.com.Seems that the news and commotion surrounding the Google acquisition of the YouTube video sharing network has gathered the interest of millions of [...]

Hawaii Earthquakes on Ask.com Maps
Gary Price at ResourceShelf has some interesting tips on viewing the Hawaii Earthquake coverage via Ask.com Maps:A quick search for earthquakes on Ask shows the latest three quakes (at all times from around the globe using USGS data). Today, has been a busy day with many quakes being reported, luckily most are very small. To [...]

Google and Ask.com Insider Search Engine Information
Yesterday two SEO & search engine experts, Rand Fishkin and Bill Slawski, were taking the time to look into the technologies behind two separate search engines; Google & Ask.com.Rand is trying to figure out the Google algorithmic formula and has simplified his Search Engine Ranking Factors research into one short and simple formula:(KW Usage Score [...]

LinkedIn Adds Services Directory
Yes, business networking site LinkedIn is now in the yellow pages business. The site has added a “services” directory. It’s a logical extension of LinkedIn’s model.I spoke with Konstantin Guericke, co-founder and head of marketing for the site last week. He told me that members had been effectively asking for something like this for some [...]

Robert Scoble : Live.com Search Closing the Gap With Google
Ex-Microsoft employee and blogging rockstar Robert Scoble recently shared his views and experience with Microsoft’s Live.com Search saying that the improved interface and index is just as good as Google.From Scobleizer:Damn, I saw some people talking about how much better Microsoft’s Live Search was and I just tried a few searches and, indeed, it’s a [...]

Best of the Web Blogs : Talking Blog Search with Greg Hartnett
For a reasonable amount of time, Best of the Web (BOTW.org) has been among the few in setting the standard of quality web directories; giving emphasis to the value of its categorization of web sites and building upon its foundation of selectivity.Last year, Best of the Web expanded beyond a normal web site directory and [...]

List of Web Directories : PageStrength 5 and Above
Whether or not we tend to admit it or not, directory listings are an important piece of the puzzle in the SEO and link building world. Almost any good web site promotion and launch begins with paid listings in Yahoo.com, Business.com, Best of the Web, and Microsoft’s bCentral.Afterwards, you can always submit to the Netscape [...]

Top 20 Misspelled Search Terms at Yahoo
Sure the uTube.com … YouTube.com story is a fine example of a misspelled or mistaken domain name, but Yahoo’s Buzz Log has just published the top 20 misspelled keywords within Yahoo Search:We know some of our searchers aren’t dexterous when it matters most. Misspelling your query in the Search box used to lead to disastrous [...]

SEO &404 Error Pages
We’ve covered how to optimize your 404 Error page for search engine optimization (SEO) purposes in the past, making sure all of those dead links out there on the web don’t penalize your web site.The implementation of a Site Map on 404 Error Pages is one way to do so. Many websites suffer from error [...]

Yahoo Search Marketing?s New Platform Goes Live
This afternoon Yahoo announced that it is finally going live with the rollout and transition to its new Yahoo Search Marketing platform, dubbed ‘Panama’.Yahoo is converting over its first group of advertisers to the Yahoo ‘Panama’ system today, and expects the majority of Yahoo advertisers to be transitioned into the system by the end of [...]

Google Attracting 25% of Online Ad Revenue
eMarketer just put out a release with some amazing research behind their prediction that Google will pocket 25% of all US Online Advertising Revenue - an astonishing number.From eMarketer:As Yahoo! and Google report their third-quarter earnings this week, eMarketer’s new estimates of US full-year advertising revenue, growth and market share for the two companies can [...]

How to Get Into News Search Engines
Lee Odden at the Top Rank Blog lists the positives of gaining visibility for a business, site or organization within the News Search Engines of the Internet and gives some tips on how to get your site included somehow in these engines.* Research web sites that are already trusted news sources and work on getting [...]

AllofMP3.com To Offer Free Ad Supported Downloads
Interesting news from the MP3 download cold war going on between the record industries and AllofMP3.com, the Russian MP3 download site which sells songs and albums for about 10% of what Apple iTunes and others do.Under pressure from the record companies and their lobbyists, Visa International has begun to block payments to AllofMP3. With the [...]

Link Buying for Google PageRank on UPI.com
Aaron Wall points to an Advertising Promotion from United Press International which offers advertisers the ability to purchase links on UPI.com priced by Google PageRank.I’m a bit shocked that such an institution as UPI would be publicly selling these links (they could have been a bit more stealth about it by going through a broker) [...]

Google Webmaster Central Adds New Tools
Google’s Vanessa Fox has announced on the Official Google Webmaster Central Blog that Google has added four new tools for webmasters;1) Googlebot Activity Reports shows a 90 day backlog of the number of pages Googlebot’s crawled on a site per day, the number of kilobytes of data Googlebot’s downloaded per day, and the average time [...]

StumbleUpon &Paid Placements
Chris Pirillo received an interesting call from StumbleUpon’s Director of Advertising Sales the other morning, which was a sales call for advertising within the StumbleUpon social surfing network.As transcribed by ChrisStumbleUpon offers a unique opportunity to reach the targeted audience you’re searching for. Discover great websites, videos, pictures and more-all according to your interests. Send [...]

Domain Name Search 2.0 : PCNames
One of my favorite online marketing ‘hobbies’ is brainstorming domain names for sites, products, companies and blogs. Admittingly enough, I probably find myself spending about 2 hours a week looking for domains for new products on the market which I think can be spun into a high quality contextual blog revenue generator.Sure, I only register [...]

Alternatives to Google AdSense
Looking for alternatives to generating revenue only via Google AdSense? Blogger John Chow has put together an intense list of online advertising options and networks including CPM based ad networks, contextual advertising, popup companies, and affiliate based CPA networks.[Speaking of alternatives to Google AdSense or Yahoo Publisher Network, Search Engine Journal has just brought [...]

Google vs. Yahoo : Earnings Reports Comparison
Yahoo braced the world and its investors at a Goldman Sachs investment conference last month when Yahoo CEO Terry Semel told investors that slowdown in advertising in the automobile & financial channels may hurt Yahoo stock. Google, on the other hand, went out an paid $1.65 billion (in stock) for YouTube.One does not have [...]

Google Earnings : Quarterly Profit Up 92%
Google published its 2006 Q3 earnings results yesterday which helped to fortify Google’s dominance of web search, search engine marketing, and online advertising as a whole.Google quarterly profit almost doubled in Q3, with an increase of 92% while gross revenue rose 70% to $2.69 billion.“Our third quarter results are a testament to the strength of [...]

Pronet Advertising : One of My Favorite Blogs!
One of my responsibilities as a professional blogger in the search engine news world is to keep taps on the many search engine marketing and social media marketing blogs which are being launched successfully in the ‘2.0′ market. By doing so, and sharing or building upon their information by covering their ideas in the posts [...]

Microsoft?s Live.com Instant Answers
Over at Search Engine Watch, Brian Smith takes a deep look in to Microsoft’s answer to Ask.com Smart Answers and Yahoo Shortcuts; Live.com Instant Answers.After only a couple minutes, we dove into some of Microsoft’s Instant Answers, which really did turn out to be points of delight. The first example we looked at was [...]

StumbleUpon Add-On for Internet Explorer 7
StumbleUpon is definitely becoming one of the major Internet navigation and social bookmarking experience sites in the business, and is continuing to grow with smart relationships and their own unique revenue model.Internet Explorer 7 is now launching and StumbleUpon has release its own Internet Explorer 7 add-on toolbar for the new Microsoft Browser. Seems that [...]

YouTube CBS Channel a Smart Idea
Here’s what the shape of some of the future content and ad deals will look like on video sites (similar to what’s happening over at MySpace). In this case it’s CBS distributing its content via YouTube.This is smart and complements what CBS is doing with Yahoo! news and Google Earth. And see how the [...]

Google AdWords Starter Edition : Review
Every so often I check back in on AdWords. Quite some time ago now the company “bifurcated” AdWords into a simplified “Starter Edition” and a “Standard Edition.” Starter edition is in fact simpler – much simpler – for new advertisers (small businesses). I finally walked through the process, which is still extensive, but it was [...]

Yahoo! Talent Show Giving Away $50,000
Consider it an online video version of American Idol, as Yahoo! Media is launching the Yahoo Talent Show to help build publicity for Yahoo Video.“With the launch of this new contest, Yahoo! demonstrates our commitment to continue offering the most original, high-quality video content for our users”Cristian Mezei reports at SEOpedia:The Yahoo! Talent Show [...]

Danny Sullivan Staying with Search Engine Strategies Conferences
Some good news from Incisive media just came into my Inbox, Danny Sullivan will be sticking around and helping to run and skipper the Search Engine Strategies Conferences.Incisive Media and Danny Sullivan today announced that both parties have signed an agreement to continue to work together to produce the market-leading Search Engine Strategies series of [...]

Who Invented the Term ?Search Engine Optimization?? Part Deux
I created an entry for “Bruce Clay” at Wikipedia for the group of articles called “Famous SEOs” which are listed at the entry for “Search Engine Optimization” One of the things that come to mind when talking about Bruce is the fact, correction, assumption that he coined the phrase “Search Engine Optimization” to describe to other [...]

AOL Video Adds More Content
AOL Video is expanding the content available on its site through a deal with several content partners, the most visible of which is Viacom’s Paramount Pictures. According to the release I received, movies and TV shows from the studio will be available to download and own and priced from $9.99 to $19.99 per movie. (It [...]

Popular Searches in China
Popular Searches in ChinaGoogle Zeitgeist published the popular Chinese searches in the month August. Google added China again to its monthly zeitgeist in March 2006 and it gives a nice insight in the world of Chinese search.In a previous article I attempted to analyze the popular Chinese queries from March until July 2006. The month [...]

Google Maps Election 2006 Mashup
According to Elinor Mills at CNET News.com, Google Maps is planning on introducing its new political Google Earth 2006 Election mashup.The Google Earth 2006 election resource tool indicates the country’s 436 congressional districts with stars on the popular 3D map of the country. Clicking on a star pops open a bubble window that has information [...]

YouTube Hands Private User Data to Studio Lawyers
When registering with a web portal, social network or search engine, privacy is always a concern since the companies one registers with are tracking large chunk of your online activity and lifestyle choices; especially as companies such as MySpace, Yahoo and Google try harder and harder to emulate life in their online offerings.Recently Yahoo and [...]

Google Custom Search Engine Launches
Google is launching its Google Custom Search Engine tomorrow now, which will let users & publishers construct their own specialized Google search indexes made up of specific sites. Publishers and bloggers will be able to use the customizable search engine on their blogs and it will include a revenue sharing structure similar to the current [...]

President Bush Likes the Google Maps
It’s always a hoot to hear presidents recollect their first uses of the technologies which changed the world while they have been in office. I believe I read in an interview that Clinton used email one time while President and George H.W. Bush had his notorious amazement with bar code scanners during his term in [...]

Blog Search Engine Powered by Google Custom Search
In an effort to fully understand the technology and offerings behind Google Custom Search Engine, I have changed Blog Search Engine’s search index over to a Google Co-op powered search index which will only serve blogs contributed by volunteers (and blog owners) who sign up to submit to the Blog Search Engine via Google.I found [...]

Who Will Acquire Digg.com .. Google?
Michael Arrington writes on Techcrunch that Digg has recently been in multiple acquisition discussions with a host of potential buyers, including News Corp.’s Fox Interactive.Fox Interactive of course acquired MySpace and is a huge Google partner… Digg runs Google AdSense advertisements throughout their social news site. Digg could be valued at a minimum of $150 [...]

YouTube.com Relaunches Weird Al Yankovic?s Career
After just reading a story on how local businesses are using MySpace to bring in customers, I also ran across this amazing CNN coverage of how YouTube has breathed a new life into the career of parody loving Polka -man, comic genius and star of the 20 year old hit motion picture UHF, Weird Al [...]

MySpace.com Profiles Working for Local Internet Marketing
The Courier Journal of Kentucky is running a story on the success of local businesses which are promotiing on MySpace.com via setting up MySpace profiles.Seems that bars, clothing shops, coffee shops and gift stores in the area are focusing highly on establishing popular MySpace profiles and connecting with users in their local areas.Peter Berkowitz, owner [...]

Listifieds : New Local Online Classifieds Site
Listifieds is a very new classifieds site that was put together by two guys with “day jobs” in their spare time. Even though the content is thin, the site is impressive in terms of look and feel.One of the co-founders said to me in an email that they were just going to offer the site [...]

Yahoo Supporting NOODP ?No Open Directory?Tag
Tim Mayer has stuck to his word and Yahoo Search has implemented support for a No Open Directory Project (DMOZ) tag.Priyak Garg posts on the Yahoo Search Blog:We strive to show the most useful information in search results. We look at multiple sources for titles and abstracts, including page content, anchor text in the links [...]

JobsInSearch.com Celebrates 2 Years of Search Marketing Jobs Classifieds
Since JobsInSearch.com’s launch in October 2004 the site has featured job vacancies with leading Search Engine Marketing and Search Engine Optimization (SEO) firms in both the UK and North America and featured interviews with Industry leaders. “In the two years we have been operating there has been phenomenal growth in the world [...]

Local.com Showcasing New Advertising Program, LocalPromote at ad:tech
Local.com contacted SEJ this week to let our readers who will be attending ad:tech know that they will demonstrating new products including LocalPromote™at ad:tech New York.Local.com describes LocalPromote as “a cost-effective advertising product designed to make it fast and simple for local businesses without an online presence to create a comprehensive company profile that describes [...]

Yahoo Search Marketing Blog
Yahoo has added another company blog to their growing internal blogroll, the Yahoo Search Marketing Blog. For those of you who may be wondering why the Yahoo Search Marketing team has just gotten around to launching a blog, chances are the launch was planned to accompany the new Yahoo Search Marketing ‘Panama’ platform which is [...]

Search Marketing &Social Media
Yahoo has been on the social media track for over a year now, with Flick & del.icio.us acquisitions leading the way to the socialization of Yahoo Local, Yahoo Search, Yahoo Photos, Travel and Yahoo Answers; and the recent Google acquisition of YouTube paired with the maturing of Google Co-op has raised some eyebrows in the [...]

Firefox 2.0 Not Part of Google AdSense Firefox Referral Program
According to Barry Schwartz and a mail from a member at DigitalPoint, the new version of Firefox 2.0; which was just released by Mozilla, is not included in the Google AdSense Firefox Referral program.Google AdSense has an affiliate style program which pays $1 per download of Firefox & Google Toolbar referral from a publisher’s site.Google’s [...]

5 Reasons Not To Use Flash
Despite the documented problems over the years, businesses and web development firms are continuing to use a flash base in site design, without regard of the challenges an all flash site poses for search engine rankings and SEO (not to mention usability). Sure, some hybrids of flash and text work well, with the mutual understanding [...]

Flickr Interestingness Rankings &Yahoo Search
I’m a sporadic Flickr user, posting an image or screen capture from time to time, and have not really gotten as into the Flickr experience as I should be. Some of my friends, on the other hand, are Flickr Wizards; with Flickr generated business cards and seeming endless Flickr streams.Bill Slawski, who has a secret [...]

China.com Running Google Video Ads
CDC Corporation has launched the integration of Google Click-to-Play Video advertising on China.com; On the English Channel of China.com, Google’s click-to-play video ads will be accessible to both large and small advertisers and will provide brand advertisers with a richer and more engaging format to communicate their messages.“Google’s click-to-play video ads are user-initiated, so [...]

Server Outages Lead to Drop in Search Engine Rankings
A recent post on DigitalPoint proves the importance of forking over the cash for a dependable web hosting company as one member notes that after a 48 hour server outage, their sites dropped from their #1 or top ten positions:About 2-3 of weeks or so ago our server was down for about two days… We [...]

Leaked Google Documents Outline Internal Company Goals
Internal company papers from Google somehow found their way outside of the Googleplex and into the hands of Google Blogoscoped’s Philipp Lenssen. Philipp has not published the papers but has outlined some of the Google Internal Company Goals which Google is working on including a new beefed up Google News (Google has been transferring blogs [...]

YouTube.com &Video Spam
This MediaPost piece discusses a Wendy’s “campaign” on YouTube — commercials that “masqueraded” as videos on the site. There was considerable exposure apparently, with some users responding positively and others critical of the spots.Even though these spots may have been clever, edgy or entertaining, they’re effectively video spam because they were put there by an [...]

Daily Show &Colbert Report Zapped from YouTube
On Friday, the majority of uploaded YouTube clips containing the Comedy Central produced Daily Show, Colbery Report and South Park shows were deleted from YouTube. Apparently, a third party (which is assumed to be Comedy Central lawyers) requested through the DMCA that Comedy Central clips be removed from YouTube.Will an exodus from YouTube to Daily [...]

Alibaba.com Invests in Koubei.com Chinese Classifieds
Alibaba.com, parent company of Yahoo China, made a ’strategic investment’ in Koubei.com, which is one of China’s largest classified listing and community websites.According to Alibaba, ‘With the investment in Koubei, terms of which were not disclosed, Alibaba has gained a significant exposure in one of China’s fastest-growing e-commerce segments.’Koubei.com, which means “word of mouth” in [...]

Yahoo AOL Rumors
More than likely speculation, yesterday FORTUNE published a piece on rumors that Yahoo is in the hunt to purchase AOL from under Google’s feet.* FORTUNE has learned from multiple sources that Yahoo (Charts) recently approached Time Warner (Charts) (parent of FORTUNE’s publisher) about buying America Online - essentially trying to jump-start talks that broke down [...]

15 GigaBytes of GMail
Ionut Alex at Google Operating System posts that some GMail users are experiencing 15 GB of memory space:Some users of Google Apps for Your Domain report that their Gmail accounts have 15 GB of storage space. There are at least two people who noticed it, so it’s hard to consider this a mistake. Officially, Gmail [...]

Top 13 Halloween Sites, Searches and Destinations
In celebration of Halloween and trick-or-treaters everywhere, I’ve put together a list of the top 13 online destinations, search engines and services I’ve found over the past week which specialize in the October holiday. Since this blog centers on the world of search engines, we lean towards the offerings of the search world and Halloween [...]

Petr Mitrichev of Russia Wins Google?s Global Code Jam
Petr Mitrichev of Russia won Google’s Global Code Jam competition and was awarded with a $10,000 first prize. Mitrichev topped a field of over 21,000 registered competitors from around the world, a record number for the Global Code Jam. Second place went to Ying Wang of the United States. Andrey Stankevich, also of Russia, came [...]

Kudzu.com Local Search Growing Outside of Atlanta
Ever take a drive down to Atlanta, Georgia? If you have, you probably had the chance to experience Kudzu. Kudzu is the Japanese weed which was plant to the US for erosion control which has no natural predators and grows so fast it can cover a span of road or patch of trees in a [...]

Search Marketing : Most Cost Efficient Customer Acquisition Tool
Internet Retailer reported on a Piper Jaffray study, which finds that search is the most cost-efficient customer acquisition tool. Print yellow pages ranked second. Here’s how the various media fared:* Search: $8.50* YP: $20* Online display ads: $50* Email: $60[...]

7 Years of Google Halloween Logos
In the Google Blogoscoped forums, Philipp Lenssen has posted the Google Halloween logos from the past seven years. Here’s the collection Philipp has put together, and you can also read up on other search engine Halloween happenings in the Google Blogoscoped thread.

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