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SEO News for April 2005 from searchenginejournal.com

WordPress Found Spamming Search Engines
WordPress Found Spamming Search Engines WordPress, a popular open source blogging software, was caught spamming search engines by using its link popularity and $3 per article company. I found this by way of Oilman`s blog, where he gives sage advice, "What have we learned from this? Negative divs are pretty ...

UnderGoos - Google Underwear Parody
UnderGoos - Google Underwear ParodySomeone over at Search Guild has a lot of spare time on their hands and a questionable sense of humor. Enough to build a site called UnderGoos - a Google April Fools parody. Well, I covered the Cre8asite Forums Sale, so I might as well cover ...

Meta vs. Vertical Search Engines
Meta vs. Vertical Search EnginesLookSmart announced the launch of five consumer-facing vertical content sites that will serve up LookSmart advertisers. They are: teenja.com for teens, gradewinner.com for “tweens,” 24hourscholar.com for college students, and for parents there are parentsurf.com and gobelle.com.LookSmart predicts that search is going to get increasingly vertical and ...

Cre8asite Forums Up For Sale, Making Forums Sexier
Cre8asite Forums Up For Sale, Making Forums SexierBill Slawski IM`d me today with the news that Cre8asite Forums is going up for sale and in preparation for the big sale, they are making changes to make it a more attractive takeover target for some Venture capitalists and suitors from some ...

What is The Google Sandbox?
What is The Google Sandbox?The Google Sandbox is a metaphorical term to explain why most new websites have very poor rankings in Google Search Engine Results Pages (SERPS). Very few people know for sure if the `sandbox` actually exists, but it seems to be a filter added to the Google ...

Google April Fools Jokes
Google April Fools JokesLast year today Google launched Gmail, we covered it under the title of GMail - Google Email Service to Offer 1GB Mail for Free - Not a Hoax. Today is April Fools day in 2005 and a bunch of Google pranks have been released.Google Gulp a ...

Google &Yahoo Talk Merger?
Google & Yahoo Talk Merger?I have a source, that I can not reveal, that told me Google and Yahoo! are talking about a merger. This is a real reliable source, but if I tell anyone who it is, I am dead. I made a mention of it at this SEW ...

Google GMail Doubles Storage to 2 GB
Google GMail Doubles Storage to 2 GBOn the first year anniversary of Google`s GMail web and search based email service, Google has announced that it will be expanding the mail storage space from 1 GB to more than 2 Gigabytes of capacity. Previously to last year`s launch of GMail, 1 ...

Yahoo! 360, Social Networking and Viral Marketing
Yahoo! 360, Social Networking and Viral MarketingYahoo! 360 formally launched earlier this week—and everyone I try and invite has already been invited! That may be both good and bad for Yahoo!Google’s Gmail —the storage of which was just bumped to 2GB—used a very shrewd invitation-only strategy (and rationed those invitations) ...

Google 10-K: ?We?re a Media Company?and Other Tidbits
Google 10-K: `We`re a Media Company` and Other TidbitsGoogle finally declared in its SEC 10-K filing that it was indeed a media company. "We began as a technology company and have evolved into a software, technology, Internet, advertising and media company all rolled into one.”Google reported that it made just ...

Bloglines Could Be Ask Jeeves?My Yahoo
Bloglines Could Be Ask Jeeves` My YahooBloglines, acquired by Ask Jeeves roughly a fortnight before it was itself acquired by IAC, is doing some interesting stuff. It recently introduced a package tracking capability and it intends to add weather, stocks and other personalized information (via RSS feeds). It already has ...

GMail Rewards Users with 2GB + Space
GMail Rewards Users with 2GB + SpaceToday was a good day for Google GMail users, with Google expanding the GMail web mail storage capacity to 2 gigabytes and beyond. While Yahoo plans to expand to 1 GB and MSN Hotmail is expanding to 250 MB, Google is leaving everyone in ...

Ratings, Reviews and Relevance Criteria
Ratings, Reviews and Relevance CriteriaI wanted to call attention to an interesting piece from Gord Hotchkiss in MediaPost. He writes: “[N]o one with enough market traction has taken up the task of aggregating [consumer ratings/opinion] information into an easy-to-digest rating system. There is no ‘seal of approval’ that comes from ...

Mozilla Rewards Bug Bounty Hunter
Mozilla Rewards Bug Bounty HunterThe Mozilla Foundation, in an effort to bring a safer and more secure Internet experience to web users awarded "bug bounties," a cash prize for users who identify previously unknown security bugs in the open source software. Michael Krax, from Germany, received five bug bounties for ...

Microsoft Windows Service Pack Addresses Security
Microsoft Windows Service Pack Addresses SecurityMicrosoft released the manufacturing Microsoft Windows Server 2003 Service Pack 1 (SP1) this week which provides Windows users with security enhancements as well as reliability and performance improvements. Service Pack 1 addresses additional core security issues by providing customers with a reduced attack surface, better ...

Microsoft Sues Phishers Over Identity Theft
Microsoft Sues Phishers Over Identity TheftMicrosoft filed 117 lawsuits this week against unnamed defendants accusing them of identity theft, also known as phishing. Phishing is defined by the Wikipedia as the act of attempting to fraudulently acquire through deception sensitive personal information such as passwords and credit card details by ...

Yahoo Mail and Hotmail to Follow GMail?s 2 Gigs?
Yahoo Mail and Hotmail to Follow GMail`s 2 Gigs?Yahoo last week announced their plans to upgrade the free Yahoo! Mail accounts to 1 GB. This was the third such update in the last year itself. They started with 100 Megs than went to 250 Megs and the latest matched Google’s ...

Google Powered TV News - Google Current
Google Powered TV News - Google CurrentGoogle Zeitgeist powered TV News, Google Current, is coming to a television near you with the new launch of the Current network. Former Vice President Al Gore and entrepreneur Joel Hyatt unvelied Current today, which is the first national network created by, for and ...

Keyword Density of Non-Sense
Keyword Density of Non-Sense I haven`t talked about the topic of keyword density in a really long time. Why? Basically because I have never used it when writing pages. Last week, the resident scientist at SEW forum (orion), Dr. E. Garcia, wrote a detailed article for e-marketing-news named The Keyword Density ...

Keyhole Now Live on Google Maps
Keyhole Now Live on Google MapsToday Google integrated Keyhole into Google Maps. Here’s The Kelsey Group’s corporate offices. This is a companion view; Google’s high-resolution graphical mapping is still the default. Keyhole integration into Google Maps has been expected since the company was acquired late last year. Of course, this ...

Google Video Plans to Take Video Submissions
Google Video Plans to Take Video SubmissionsGoogle Video Search is moving beyong, uh, transcripts and is actually going to index (you guessed it) video! According to a statement made today by Google co-founder Larry Page. "We`re going to start taking video submissions from people," Page said at a cable industry ...

Search Engine Marketing Trademark Tango
Search Engine Marketing Trademark TangoThe two U.S.-based trademark actions against Google (Geico, American Blinds) are being allowed to proceed to discovery. Discovery is a phase of litigation after the initial documents are filed that requires the parties to exchange information and, as the term suggests, generally involves the unearthing of ...

Yahoo! FareChase: Vertical Meta Travel
Yahoo! FareChase: Vertical Meta TravelYahoo!’s FareChase travel site launched hotels today. Competing with AOL’s recently launched Pinpoint Travel, this represents another meta-search play to provide consumers with a one-stop travel destination. FareChase is also integrated into Yahoo! Travel, Search and Shopping—a variation on the principle of the one-stop shop (convenience, ...

Google RideFinder: Real-Time Taxi Info
Google RideFinder: Real-Time Taxi InfoI’m a bit late on this one, but here’s a new local app from Google Labs: RideFinder. Using GPS, it promises users the ability to “find a taxi, limousine or shuttle using real time position of vehicles.”This is novel and perhaps ultimately useful in a mobile ...

MSN Search Updating?
MSN Search Updating?Some are reporting that they are seeing major changes in rankings over at MSN Search. One thread at DigitalPoint forums says "referrals from MSN are down about 80%." I have checked some stats on my side, of clients ranking well in MSN, and some of their rankings have ...

Google Explores Video Blogging
Google Explores Video BloggingGoogle made an announcement yesterday which has turned some heads in the world of both search and blogging as Larry Page laid out some clues that Google may begin video blogging. “In the next few days, we’re actually going to start taking video submissions from people, and ...

AlmondNet and Lycos Team For Serving Post-Search Advertising
AlmondNet and Lycos Team For Serving Post-Search AdvertisingWhen I first heard about AlmondNet I thought to myself, now that`s the ticket! Coming from an online media buying background and now working predominately with paid search, AlmondNet`s post-search targeting seems to be the perfect middle ground. AlmondNet serves contextually targeted advertising ...

Google Drops Price on Google Mini Search Appliance
Google Drops Price on Google Mini Search ApplianceGoogle`s Mini, which is an integrated hardware/software search appliance that indexes all content within a company`s intranet or public website, now has twice the search capacity at an even more affordable price. The Google Mini can now search up to 100,000 documents ...

Using Google To Find Free Music Downloads
Using Google To Find Free Music DownloadsWhy use iTunes to find MP3 and other music files to fdownload when you can simply find them on Google? Tech-Recipes has published some Google tips which put some fun into searching for music download files. Such files covered in the Google searches are ...

Google Patent Application : New Link Filter
Google Patent Application : New Link FilterNew incoming links are much sought after by every website owner and blogger. It’s generally agreed that having abundant relevant incoming links provide a boost to a site’s search rankings. Conventional search engine optimization wisdom, coupled with experience with incoming link power, would seem ...

Click Fraud Class Action = PR Nightmare
Click Fraud Class Action = PR NightmareAs has been widely reported, Lane’s Gifts and Collectibles is the lead plantiff in a class action lawsuit filed in February, but recently exposed publicly. The case was filed in Arkansas state court, but defendants are seeking to “remove” the case to federal court, ...

Yahoo! Term Extraction API Tool
Yahoo! Term Extraction API ToolThe Term Extraction service provides a list of significant words or phrases extracted from a larger content. It is one of the technologies used in Y!Q.Google Blogoscoped created a free auto linker tool, which makes adding on topic outbound links exceptionally easy. Am betting some people ...

Yahoo Loves CEO Terry Semel - Gives Him Fat Raise
Yahoo Loves CEO Terry Semel - Gives Him Fat RaiseTerry Semel not only cashed out a boatload of Yahoo stocks last year which almost equals the worth of the economy of Tonga ($236 million), but then he got a raise from his employer - Yahoo. Yahoo must be happy with ...

RSS is Not Only for Blogs
RSS is Not Only for BlogsContrary to popular opinion, RSS is not only good for delivering content from your blog, although blogs are what made RSS so popular. In fact, RSS can be used to deliver a great variety of content and content types. If you can break down your ...

Google AdSense Channels in Real Time &More
Google AdSense Channels in Real Time & MoreGoogle holds back on features for AdSense early on and then slowly gives the publishers what they want. Guess what? Most are delighted. Yesterday, Google announced that they have added real-time reports for channel data, enhanced reports to show ad unit impressions vs. ...

Search: The ?Consideration?Medium
Search: The `Consideration` MediumJust had a fascinating conversation with Chris Henger, who’s in charge of Marketing and Product Development at Performics (part of DoubleClick). Among the many things we discussed, in preparation for his panel at our upcoming Drilling Down on Local conference, was where search/SEM fits in the overall ...

Yahoo Lends Support to Wikipedia
Yahoo Lends Support to WikipediaYahoo Search and WikiMedia announced today that Yahoo will dedicate hardware and resources to support Wikipedia, a community based encyclopedia written and edited by people from around the world. The contribution is the most significant dedication made to date to the Wikimedia Foundation by a corporate ...

MSN Spaces and Messenger Open Up to Advertisers
MSN Spaces and Messenger Open Up to AdvertisersMSN today took MSN Spaces out of beta and introduced the new MSN Messenger 7, and it didn`t take them long to include a sales pitch for advertising across these channels. MSN announced it is offering integrated advertising opportunities across the latest version ...

Google Definitions Goes Multilingual - More on Babelplex
Google Definitions Goes Multilingual - More on BabelplexGoogle has added multilingual definitions to its Google Definitions offering. Previously only in English, Google Definitions now supports multiple languages (I do not have a list of them). Ideally, the tool will be offered in all international forms of Google.More from Google Blog ...

Yahoo Adds Spyware Detector To Firefox Toolbar
Yahoo Adds Spyware Detector To Firefox ToolbarYahoo has added an anti-spyware device to its toolbar for the Firefox browser. In addition to the anti-spyware addon, Yahoo also released a version of its Firefox toolbar for people using the open-source browser on Mac and Linux operating systems.Yahoo Anti-Spy enables users to ...

Yahoo Indexing One or Two Pages Only
Yahoo Indexing One or Two Pages OnlyThere is an interesting thread taking place at WebmasterWorld named Yahoo`s re-review process. The topic is not as interesting as the pattern seen in the thread. The topic is basically about how Yahoo! is slow to respond or unresponsive to "re-review requests" submitted through ...

Why Not To Use MSN Spaces
Why Not To Use MSN SpacesMSN officially launched MSN Spaces to the blogging community today and announced that Spaces already has over 4,500,000 blogs running already. But before blogging on MSN Spaces be sure you know who really owns the content you are blogging. CNet News.com raises a valid point ...

What To Do When Your Established Site Drops in Rankings
What To Do When Your Established Site Drops in RankingsA thread at WebmasterWorld named A real Google conundrum: Established site losing all its Google traffic, asks the question, what should one do when a site that has been ranking well for years, all of a sudden drops in the rankings.In ...

AOL Internet Phone Service (VoIP) Launches
AOL Internet Phone Service (VoIP) LaunchesAOL is bringing VoIP to its network of Internet users with a low cost alternative to traditional phone services. AOL Internet Phone Service rolled out today as a legitimate competitor to VoIP services such as Vonage and also long distance companies such as Verizon. AOL ...

MSN Desktop Search Wins Again
MSN Desktop Search Wins AgainMSN Desktop Search continues to impress people. Just a couple of days back, Ars Technica reviewers rated MSN Desktop Search as their personal favorite. And now MSN seems to have found another fan - The Forbes Magazine.Microsoft`s MSN desktop search beats its competitors hands down, ...

Newspapers and RSS Newsreaders
Newspapers and RSS NewsreadersIt’s smart for newspapers such as the Tribune Co.’s LA Times, the Denver Post and the UK’s Guardian to set up branded RSS readers that allow their content to be read/received along with other news sources. However, the strategy is essentially defensive given that newspaper sites are ...

MTV Latest to Deliver TV Content Online
MTV Latest to Deliver TV Content OnlineEverybody’s doing it. Call it iTV or TV2Web, not to be confused with IPTV. MTV will lauch a new Web channel called “Overdrive.” The new channel will offer a variety of programming and video-on-demand content. This is just the latest example of TV programming ...

Spammer Sentenced to 9 Years in the Slammer
Spammer Sentenced to 9 Years in the SlammerToday a Virginia Judge sentenced convicted spammer Jeremy Jaynes was convicted to nine years in prison today in the first U.S. felony prosecution for spamming. Jaynes was convicted in November for using false Internet addresses to send mass e-mail ads through a server ...

Sharing Big Files on the Internet
Sharing Big Files on the InternetIt is not always easy to attach those big files to e-mail messages as the attachment limit for most ISPs is about 10MB. Don`t be disappointed - there are some slick --and free--Web sites for sending really big files. Both Dropload and YouSendIt let you ...

Which Domain Name Should I Register?
Which Domain Name Should I Register?If you are looking for a domain name for a website, or if you want to invest in domain names, it can be difficult to figure out what to register. There are so many domain name extensions. What is a domain name extension? A domain ...

Become.com Shopping Search Engine Launches
Become.com Shopping Search Engine LaunchesBecome.com today announced the launch of a new 3.2 billion page shopping index and the introduction of product-focused spell checking. Become.com`s new index includes over 3.2 billion pages of shopping related information from more than 40 million web sites. "This is a huge landmark for us," ...

IceRocket.com Improves Blog Search
IceRocket.com Improves Blog SearchIceRocket.com has updated its blog searching capabilities according to Mark Cuban, an investor in the cutting edge search engine. IceRocket.com has been providing web search capabilities for a while now, along with blog search and also powers the Blog Search Engine. From Cuban`s Blog Maverick blog: At ...

Ask Jeeves Makes Updates to My Jeeves
Ask Jeeves Makes Updates to My JeevesAsk Jeeves has made some serious updates to their My Jeeves offering reports Andy Beal of Search Engine Lowdown. Andy reports that Ask Jeeves` My Jeeves also plans on adding features from their recent acquisition of Bloglines in the near future."MyJeeves, has gone ...

Domains Approved by ICANN - .jobs, .travel &.eu
Domains Approved by ICANN - .jobs, .travel & .euICANN, the Internet Corporation for Assigned Names and Numbers, has authorized three new domain name extensions: ".jobs", ".travel" and ".eu". Dot travel (.travel) internet domain name will be exclusive to the travel industry, .jobs domain will be awarded to those in the ...

Google Q&A and Query Length
Google Q&A and Query LengthGoogle launched a new feature called “Google Q&A” offering answers to factual questions such as: What is the world’s population? What is the capital of Ukraine? How many licks does it take to get to the center of a Tootsie Pop? Google is using a range ...

Search Engine Watch Forum Reorganization
Search Engine Watch Forum ReorganizationSearch Engine Watch forums have been public for about 10 months now. Based on forum activity and the administrators getting their "feet wet", they have reorganized the forums to better suit the members. The first forum you will see now is the Google forum (with the ...

Google Relevancy Poor Based on Generalization
Google Relevancy Poor Based on GeneralizationEveryman (Google Watch), has been after Google for as long as I can remember. I do not blame him, I actually think it is good for the industry. He recently posted a thread at Search Engine Watch forums comparing Google to Yahoo, MSN, Ask Jeeves ...

Pay Per Click Fraud - The Inside Story
Pay Per Click Fraud - The Inside StoryAs my readers know I do my best to always write from an impartial viewpoint but when talking about click fraud it will be extremely difficult for me to maintain that perspective. I have strong personal beliefs on this issue and many ...

Shopping.com Powers AOL France?s Shopping Search
Shopping.com Powers AOL France`s Shopping SearchShopping.com today announced that it has been selected by the world’s leading interactive service provider, America Online, Inc. to power the AOL shopping channel in France. Now, more than 3.5 million AOL French visitors will have access to Shopping.com’s global product catalog through the ...

Design A Spider Friendly Site
Design A Spider Friendly SiteTo be successful in the search engines it`s important to design your web site with the spiders in mind. Using the latest in web page design is not generally the best way to go. Spiders don`t view web pages like humans do, they must read the ...

Google Intros Local Search To Mobile Users
Google Intros Local Search To Mobile UsersYesterday Google released two new local services that enable web enabled mobile phone and PDA users to use Google Local services such as Google Maps and Local Search. From local business listings to interactive street maps, mobile users can now use Google Local ...

Mamma.com under formal SEC investigation
Mamma.com under formal SEC investigationAn informal probe of Canadian search engine company Mamma.com, by the US Securities Exchange Commission (SEC) has become a formal investigation according to a press release sent out earlier this week.The release stated, "The company believes that as part of its investigation, the SEC may consider ...

Yahoo Local Search Listings - Free Sites for the 50% Without
Yahoo Local Search Listings - Free Sites for the 50% WithoutMore than 10-million US businesses do not have websites. According to the Kelsey Group, this represents over 50% of all small businesses. Yahoo, or more specifically, the Local search division at Yahoo wants to make these business owners an offer ...

RIAA Suing Over 400 College Student Internet2 Users for Piracy
RIAA Suing Over 400 College Student Internet2 Users for PiracyThe RIAA and MPAA have new targets in University students using the Internet2 network to download rights protected material such as music and videos. Internet2 is a non-profit group led by over 200 US universities and a number of corporate partners ...

RocketInfo Launches Desktop News Search Application
RocketInfo Launches Desktop News Search ApplicationRocketinfo Inc. quietly released a desktop news search tool, the Rocket Desktop 1.1 yesterday which Rocket reports as being a first. The Rocket Desktop (available for BETA download from www.rocketnews.com) is a lightweight application that provides a convenient way to search for the latest news ...

Google Video is Live - Commence Video Production Boom
Google Video is Live - Commence Video Production BoomGoogle just launched its Video Upload program moments ago after creating some buzz around the video web world last week. “In the next few days, we’re actually going to start taking video submissions from people, and we’re not quite sure what we’re ...

Google Takes Local Mobile
Google Takes Local MobileEarlier today Google publicly released Local for mobile devices. I’m on vacation, so I won’t do anything lengthy. Chris Sherman has a good overview. It basically reproduces Google Local rendered for a mobile device. You can also get maps and driving directions. If the phone permits it, ...

Yahoo Offers Free Sites to Small Businesses
Yahoo Offers Free Sites to Small BusinessesYahoo offering free sites to SME`s is a potentially big deal, although there were many such free Web site offerings as recently as 2000-2001. To my knowledge, all of them failed.But none of them were Yahoo!, which can subsidize the service as something of ...

Claria Targets Advertising with New Analytics Offering
Claria Targets Advertising with New Analytics OfferingClaria (previously rebranded from Gator) today announced that it`s getting into the Web Analytics market with its Web Intelligence Center platform, a new offering for major advertisers and publishers that will provide insights and data on anonymous consumer behavior that have never before been ...

Google Video Upload Program - Video Search or Blogging?
Google Video Upload Program - Video Search or Blogging?Google just launched its Video Upload program moments ago after creating some buzz around the video web world last week and rumors about Google getting involved with Video Blogging. Google Video Upload is now in beta and is described by Google as ...

Google AdSense Tracking Referrals
Google AdSense Tracking ReferralsGoogle`s recent temporal and behavioral patent talks a decent amount about tracking advertising and site visitors. With AdSense they can also track the referrals which gives them another way to understand percent of market share and who your leading referals are if you display AdSense ads on ...

WeBuildPages Search Combination Tool
WeBuildPages Search Combination ToolWeBuildPages tool # 9,347. Actually thats not its real name, but Jim makes a lot of good tools and shares them. His newest tool is a search combination tool. Essentially it allows you to get the search results for various keyword combination searches.For example, I could look ...

Search Results Pages &Usability
Search Results Pages & UsabilityA new thread at Cre8asite Forums named The Future of Results Pages? touches on the topic of whether or not we will be locked into the current way the search engines display the results on a page. The thread points to a blog entry named Innovations ...

Google Video Team - Can I Ask a Favor?
Google Video Team - Can I Ask a Favor?Wow! You have an opportunity to make $$$ from your home videos. Google is now accepting video uploads directly from content owners. Those interested can go to https://upload.video.google.com and load their digital videos to Google Video, itself a relatively new service that, ...

Google Testing Customized AdSense Formats
Google Testing Customized AdSense FormatsDarrne Rowse at Problogger has the scoop where he has discovered that Google Adsense are testing new ad formats. The new AdSense options allow bloggers to have greater control over how many ads are show and what the overall size of the ad block is.Here’s the ...

Google GMail Adds RSS Web Clips
Google GMail Adds RSS Web ClipsGoogle has definately been behind Yahoo when it comes to RSS integration and RSS feed reading with Yahoo adding an RSS feed aggregator to MyYahoo and implementing feeds into custom versions of the new Yahoo News layout. However, Google has taken a step into RSS ...

Yahoo! News Beta: Layout &Feature Update
Yahoo! News Beta: Layout & Feature UpdateYahoo! has released the URL for the new beta Yahoo! News at http://beta.news.yahoo.com/. A sleeker design and more. More information by Gary Price at the SEW Blog:+ A new layout for Yahoo News home page. Tabbed links to news category pages (Top Stories, U.S., ...

Yahoo Search Marketing Launched, Farewell Overture
Yahoo Search Marketing Launched, Farewell OvertureYahoo announced at the Search Engine Strategies conference that they would be rebranding Overture into Yahoo Search Marketing and it looks like the first step was made today with the live Yahoo Search Marketing Solutions site up and running at searchmarketing.yahoo.com. Along with the Overture ...

Google Files Suit Against Froogles for Trademark Infringment
Google Files Suit Against Froogles for Trademark InfringmentGoogle, after losing a battle last July to stop a shopping site from using the Froogles.com domain because it was "confusingly similar" to Google, has now filed suit against Froogles in a U.S. federal court alleging trademark infringment. Gary Price of the Search ...

Linking For Google - The Web We Weave
Linking For Google - The Web We WeaveOver the past week, SEOs and SEMs have noted some significant changes in the search engine results delivered by Google. Google appears to be actively cleaning its listings by targeting sites using suspicious link-building techniques. A couple of well-known search engine marketing sites ...

Wall Street Journal Online Profits Outstrip Print
Wall Street Journal Online Profits Outstrip PrintThe NYPost reported that the Wall Street Journal’s online edition was for the first time more profitable than its print edition—big news. What are the takeaways? This development reflects the increasing trend/preference for getting news online vs. traditional print. But don’t look for papers ...

Adobe Acquires Macromedia for $3.4 Billion
Adobe Acquires Macromedia for $3.4 BillionAdobe Systems has almost closed a $3.4 billion acquisition software maker Macromedia. Macromedia`s Flash technology is used to present anything from enhanced fonts to web movies on web sites. Macromedia Flash is installed in 98% of all desktop PCs. The acquisition also makes Adobe, a ...

Yell Powers Google Local UK
Yell Powers Google Local UKIn a move that surely represents the beginning of a broader, European expansion of Google’s local strategy, Google Local UK has launched with results from Yell.com. The look and feel are the same as Google Local in the U.S., except that Keyhole mapping is not part ...

FeedPlex XML Search Engine Launched in Beta
FeedPlex XML Search Engine Launched in BetaFeedPlex, now released in beta, is a search engine that returns results in XML format, including RSS and RDF. FeedPlex was founded in the spring of 2004 by Sid Yadav and was acquired by the web search engine FyberSearch on September 1st, 2004. The ...

Yahoo Search Marketing Offers Suite of Paid Search Products
Yahoo Search Marketing Offers Suite of Paid Search ProductsWe did a big write up on Yahoo rebranding Overture and other paid search oriented offerings into Yahoo Search Marketing last Friday. However, incase you missed the post due to the weekend weather or wanted to see the brute force behind Yahoo`s ...

Yahoo Revenue Tops $1 Billion Due to Paid Search Advertising
Yahoo Revenue Tops $1 Billion Due to Paid Search AdvertisingYahoo announced on Tuesday its quarterly profit doubled on paid search advertising growth and Yahoo issued a healthy forecast for the current quarter, boosting shares as the market opens. Paid subscriptions at Yahoo also boosted revenue bringing in $148.9 million. Page ...

Google AdSense Determing Content of New Pages in Real Time
Google AdSense Determing Content of New Pages in Real TimeIn that past, we knew that Google`s AdSense served up PSA (Public Service Ads) for new pages and new domain names. Later on they assumed that a domain name, with new pages, should get ads that are relevant to the domain ...

Quit Job for Google AdSense
Quit Job for Google AdSenseTo be honest, I do not know anyone who relies solely on their AdSense income. I was browsing the Google AdSense forum at WebmasterWorld and found a thread named "last fri. i quit my job,for adsense: need your `good luck`." In that thread, the member said ...

Google My Search History
Google My Search HistoryGoogle just announced Google My Search History, a method to "view and manage your search history from any computer." Chris Sherman has a detailed write up about this new product by Google, where he begins by writing; "Say goodbye to bookmarks: Google has rolled out a seriously ...

Google Taking Action Against Automated SEO Software
Google Taking Action Against Automated SEO SoftwareI just got an update email from Leslie Rhode of OptiLink : A few days ago, Google began to employ a "spyware detector" that will in some cases block OptiLink through the use of a cookie and a human visible "ransom note".The use ...

What is Local Search Engine Optimization and Who Are Your Relatives?
What is Local Search Engine Optimization and Who Are Your Relatives?Your business website is finally up and now comes the task of getting found on the incredibly huge Internet neighborhood. Where to begin? Well, the first thing most people do is head for a major search engine like Google, or ...

Intel WiMAX - Broadband on Steroids
Intel WiMAX - Broadband on SteroidsWiMAX PRO/Wireless 5116 broadband device, Intel`s first WiMAX product, provides equipment manufacturers and carriers the ability to deliver next-generation wireless broadband networks around the world. No more waiting for the local phone or cable company to reach the farm house or the beach front ...

Yahoo and MSN Welcome Google to Personalized Search Market
Yahoo and MSN Welcome Google to Personalized Search MarketGoogle launched its My Search History today which personalizes and saves search behavior. Search Engine Watch`s Chris Sherman even made the bold statement that with Google My Search History one does not even need bookmarks anymore. Sherman also pointed out the difference ...

Don?t Use a Public Computer With Desktop Search
Don`t Use a Public Computer With Desktop SearchIf a desktop search tool is installed, pause or disable it. Better yet, don`t use the computer. Anyone who has access to your computer can tap into your private files and Internet travels. Kim says - "Keep sensitive information out of your desktop ...

Microsoft Security Update has RSS feeds
Microsoft Security Update has RSS feedsMicrosoft security update e-mail would will be discontinued in July. However, you can subscribe to their RSS feed.This feed delivers the headlines on major security update releases, which are usually released on the second Tuesday of each month. To subscribe, add this URL to ...

Google Advertising Professional Update
Google Advertising Professional UpdateGoogle offers free link AdWords coupons: Qualified Google Advertising Professionals receive sets of five credits worth $100 each. Non-Qualified Google Advertising Professionals receive sets of three credits worth $50 each. It also looks like there is a yearly quota of 60 credits. As you sign up more ...

Yahoo &Target Partner in Online-Offline Photo Deal
Yahoo & Target Partner in Online-Offline Photo DealYahoo! has partnered with U.S. retail giant Target to later this year allow consumers to manage/order prints online and pick them up at a local Target store. This closes the loop for Yahoo!’s photo site (Yahoo! just purchased Flickr) and extends it into ...

A9 Rolls out Block View Local Search in 5 More Cities
A9 Rolls out Block View Local Search in 5 More CitiesAmazon`s A9.com expanded the reach of its Yellow Pages with “Block View” technology to include five additional U.S. cities this week: Fargo (Fargo?!?), Houston, Miami, Phoenix and Washington D.C. As a result of this expansion, A9.com Yellow Pages’ ...

eBay Auction Profits Surge on More Buying and Selling
eBay Auction Profits Surge on More Buying and SellingeBay announced first-quarter earnings yesterday of $256.3 million, or 19 cents per share. The online auction giant`s earnings were up from $200.1 million, or 15 cents per share in the same period of 2004. eBay attributes its surge in income to ...

?My Search History?a Potential Boon for Google
`My Search History` a Potential Boon for GoogleGoogle’s early attempt at search personalization was a real dog. With “My Search History” the company is much closer to getting it right. It’s integrated into the Google search interface and results page (once you’ve registered/signed in) and it indicates your search history, ...

Yahoo!?s Travel Submit Search Marketing Program
Yahoo!`s Travel Submit Search Marketing ProgramWith the re-branding of Overture into Yahoo! Search Marketing, Yahoo! released a new program named Travel Submit. Travel Submit allows the travel industry (airlines, rental cars, hotels, vacations, cruises, and so on) submit "detailed listings of your travel offers and deals will be featured in ...

Google Profits Double, Helped by Non-US Expansion, Online Ad Demand
Google Profits Double, Helped by Non-US Expansion, Online Ad DemandLike Yahoo! before it, Google announced a significant increase in Q1 revenues. Profits were US$369.2 million on revenues of US$1.26 billion (vs. revenues of US$651 million in Q1 last year), beating analysts’ expectations.Growth appeared to be driven in part by international ...

SEO Inc. Babes Respond to SES Controversy
SEO Inc. Babes Respond to SES ControversyAbout a month and a half ago we reported on the controversy over the SEO Inc. The controversy was over have "Expo Babes", women in attractive attire standing by the both to promote SEO Inc. Danny Sullivan was able to track down SEO Inc.`s ...

Yahoo!?s Concept Network &SuperUnits
Yahoo!`s Concept Network & SuperUnitsBill Slawski started a thread over at Cre8asite Forums named Yahoo! Superunits: of signatures and co-occurence. In that thread, he discusses a new patent Yahoo! Search released (on April 14th) named Systems and methods for search processing using superunits.Here is the patent`s abstract: In a search ...

Google Hacking for Identity Theft Listed as Top Scam
Google Hacking for Identity Theft Listed as Top ScamThe National Cyber-Forensics & Training Alliance (NCFTA) has identified its top-five spam scams of March 2005. Google Hacking was listed as one of them as identity theft specialists have identified the information indexed in Google as a channel to scrape for ...

WebmasterWorld Search Conference 2005 in New Orleans
WebmasterWorld Search Conference 2005 in New OrleansMy last trip to New Orleans was Jazz Festival 2001 and it was a blast. Sadly enough, I have not made it down since and saw today that Wilco is playing the Jazz Fest this year, another show missed. Well, maybe I`ll have to ...

Enterprise Search Summit 2005
Enterprise Search Summit 2005Enterprise Search Summit 2005, taking place next month in New York, is a 2-day conference and solutions showcase that will take place at the Hilton New York on May 17 and 18. In 2004, the event attracted nearly 300 attendees and was sponsored by eight of the ...

Google Profits Double, Powered By AdSense and Expansion
Google Profits Double, Powered By AdSense and ExpansionLike Yahoo! before it, Google announced a significant increase in Q1 revenues. Profits were US$369.2 million on revenues of US$1.26 billion (vs. revenues of US$651 million in Q1 last year), beating analysts’ expectations.Growth appeared to be driven in part by international expansion. Here’s ...

Why Opera Browser?
Why Opera Browser?I have been quite vocal about my preference for the Opera Browser since quite sometime. People keep on recommending me alternatives like Maxthon or Firefox but they forget the fact that I know what I do so I know what works best for me. I have been on ...

Google AdWords Allows Site Targeting, CPM Rates, Click Here Branded Ads
Google AdWords Allows Site Targeting, CPM Rates, Click Here Branded AdsMarketers rejoice : Marketers using Google AdWords, rejoice! For ages, many of you have wanted the ability to pick and choose exactly where your ads would show up in Google AdSense contextual network. Now you`re getting it.Beginning today, some Google ...

Desktop Search Privacy Options Comparison
Desktop Search Privacy Options ComparisonGartner had earlier warned that companies shouldn`t use the new Google Desktop Search tool because of security concerns and a lack of features. "Google Desktop Search has great potential for business use. Its security problems and lack of corporate-ready functions, however, make it unsuitable for widespread ...

Firefox Users Would Love Mozilla Cleaner
Firefox Users Would Love Mozilla CleanerMozilla Cleaner is a cache and history cleaner for Mozilla Suite, Firefox and Thunderbird. It deletes your cache, history and temporary internet files as well as cleaning e-mail trash, recycle bin, temporary folders, clipboard, windows most recently used items and user added files and folders.A ...

Local Search Optimization Think Globally, Act Locally
Local Search Optimization Think Globally, Act LocallyMany small businesses need to have an online presence and sell their products or services locally. For instance, doctors, dentists, real estate agents and restaurants can all benefit from online marketing but only on a local scale, not globally. In order to tap into ...

Google AdWords Site Targeting : Google Now a Media Company
Google AdWords Site Targeting : Google Now a Media CompanyLast quarter, Google declared in its SEC 10-K filing that it was a “media company”: “We began as a technology company and have evolved into a software, technology, Internet, advertising and media company all rolled into one.” Indeed. In launching Site ...

An Adobe Killer from Microsoft
An Adobe Killer from MicrosoftAdobe may have killed the competition in online publishing by acquiring Macromedia. But Microsoft is not keeping quite. The next version of Windows will include a new document format, code-named "Metro," to print and share documents, Microsoft said Monday. Metro appears to rival Adobe`s PostScript ...

Google PageRank of Perfect 10 - FakeRank?
Google PageRank of Perfect 10 - FakeRank?Google PageRank, as measured by the Google toolbar for IE, updated across the board last week and one member of SearchEngineForums woke up to see that his small site now has a PageRank of 10. FreeVideoCodes_com (the username) has posted the information on the ...

Internet Yellow Pages Quality vs. Search Marketing Quantity
Internet Yellow Pages Quality vs. Search Marketing QuantityThe Yellow Pages Association released the results of a study with comScore that supports the idea that despite lower traffic volumes, IYP users are more “ready to buy” and spend more than their Web search counterparts. We haven’t independently looked at the spending ...

Yahoo My Web Personalized Search Experience
Yahoo My Web Personalized Search ExperienceYahoo announced that they are taking My Yahoo Search (or personal search) to the 360th degree today with the launch of Yahoo `My Web` - a beefed up personalized web offering which offers RSS syndication, saved search, and integration into the normal Yahoo Search and ...

FastClick Text Ads To Launch in May
FastClick Text Ads To Launch in MayOk, Google takes over FastClick, Gorilla Nation, and Burst publishers with its announcement that Google AdSense will now offer a MEGA site targeting advertising netowrk with offers the option to advertise via impressions with a minimum $2 CPM (not sure if that is the ...

Findory News and Blog Search Upgrades
Findory News and Blog Search UpgradesFindory sent out a release today about them changing their homepage format to a more tabbed approach - which has been a recent trend (think Yahoo News). Lee Oden of the Online Marketing Blog did a nice little write up on Findory today. Here is ...

GoogSpy - Spy on Competitors?Google AdWords
GoogSpy - Spy on Competitors` Google AdWordsEver wonder where your competition is advertising on Google, or for which keywords? GoogSpy.com answers this fundamental question of search engine marketers. On GoogSpy.com, simply type in a competitor`s name and see all ads they buy. It also displays the search terms that they ...

Yahoo My Web Powerful and Provocative
Yahoo My Web Powerful and ProvocativeRight on the heels of Google’s My Search History, Yahoo! Launches a better, simplified version of its earlier Web search personalization tool “My Search”—now called My Web. A considerable advance over Yahoo!’s previous “My Search,” it’s more “robust” (I hate using that term) than Google’s ...

Weblogs Inc Running Google AdSense in RSS Feeds
Weblogs Inc Running Google AdSense in RSS FeedsThere was some testing going on and discussions on yesterday about Google AdSense adds located in RSS feeds. Now, Weblogs Inc has announced that it is the first platform to test Google’s much-anticipated RSS advertising service. RSS feeds for The Unofficial Apple ...

Text Link Pricing Criteria
Text Link Pricing CriteriaEver wonder how much a text link is really worth based on the sole factor of the link popularity component in search rankings? Most SEOs have thought about this more then once. Web ads are sold in large number of ways; CPM, monthly, CPC, CPA and so ...

Yahoo! Local Reviews Biased
Yahoo! Local Reviews BiasedYesterday was a slow day in the office, so I took the time to update My Yahoo! 360 Page. I added a blog entry, updated my blast, added information to my profile and then decided to add a "local review". I clicked over to the local reviews ...

Microsoft Suggests Google AdSense
Microsoft Suggests Google AdSenseAn article on Microsoft`s small-business center has some suggestions for bloggers to make money from blogs. To my surprise, the author suggest putting Adsense or BlogAds on your blogs to generate revenue. This may be a huge embarrasment to MSN which is planning to roll out it`s ...

Yahoo &Richard Branson (No Donald Trump) Giving Away 10 Million Ad Impressions
Yahoo & Richard Branson (No Donald Trump) Giving Away 10 Million Ad Impressions Yahoo! Search Marketing (was Overture), is holding a contest with “Think Big” which will award one small business with 10 million free ad impressions across the Yahoo! network. Sir Richard Branson, world renowned entrepreneur and founder ...

Yahoo My Web Energizes Personalized Search
Yahoo My Web Energizes Personalized SearchYahoo announced that they are taking My Yahoo Search (or personal search) to the 360th degree today with the launch of Yahoo `My Web` - a beefed up personalized web offering which offers RSS syndication, saved search, and integration into the normal Yahoo Search and ...

Yahoo Updates Yahoo News and Personal Search
Yahoo Updates Yahoo News and Personal SearchSearch Engine Giant Yahoo! has been beta testing their updated News Syndication site since quite sometime and yesterday they launched it officially. The updated site comes with a totally new interface, which is less cluttered and is aimed towards usability. Efforts have been made ...

Personalize Me - Google, Yahoo, MSN and Ask Jeeves Getting To Know You
Personalize Me - Google, Yahoo, MSN and Ask Jeeves Getting To Know YouSome people like to personalize everything, mixing and matching from an enormous variety of options to suit their unique tastes. Others are not so fond of the concept of information personalization, fearing the trend will remove their ability ...

Google Beats Wall Street Expectations
Google Beats Wall Street ExpectationsThey did it again. Last week Google again surpassed anyone`s expectations when they reported first quarter results 93% higher than the previous period in 2004. They made more money than even they thought they would. Revenues reported in the first quarter of 2005 exceeded $1.256 billion, ...

URL Trends - Cool Domain Tracking Tool
URL Trends - Cool Domain Tracking ToolURL Trends is a free tool from Joel Strellner which tracks how a domain does over time. Each month it tracks Alexa ranking, Yahoo! backlinks, MSN backlinks, & Google backlinks. The tool also compares the site to Google search results and keywords in the ...

Yahoo! My Web in Beta
Yahoo! My Web in BetaQuickly on the heals of Google`s personalized offering, Yahoo! offers a search storing system. My Web allows you to import your bookmarks, unless...My Web currently does not support bookmark import from this browser. "We currently Support Internet Explorer Favorites and Yahoo! Bookmarks." "We are looking into ...

Ask Jeeves to Reduce PPC Ads by 31%
Ask Jeeves to Reduce PPC Ads by 31%Gary Price does it again, he posted a blog entry named Ask Jeeves Reports Earnings; CEO Comments on Improving User Experience By Reducing Number of Ads on Results Pages, which encouraged me to post a thread at both Cre8asite Forums as well as ...

Optimizing Your HTML
Optimizing Your HTMLOptimizing your HTML documents is a must for professional webmasters, and it has many potential benefits. With a little effort and know-how, you can clean up your HTML files and reap the benefits today. There are three steps to cleaning up your HTML files while you are coding ...

Using CSS to Eliminate Tables
Using CSS to Eliminate TablesCSS or Cascading Style Sheets has opened up tremendous possibilities for improving web site designs, web page layouts and adding new features. The HTML code can be made shorter, cleaner and simpler by CSS resulting in faster loading of web pages, and making them more accessible ...

How to Improve Your CTR on Google Adwords
How to Improve Your CTR on Google AdwordsMany web site owners have no idea how to get the most out of their ads on Google AdWords. Many web site owners are just wasting their money for little or even nothing in return. Unless your a big company with lots of ...

Banned from Google and Wondering Why?
Banned from Google and Wondering Why?There are those that get on the computer one night and find that all of their Web pages have disappeared from Google. While, others are still in the search engine index, but don`t rank high for nothing, not even for their Web site`s name. It`s ...

Fresh Content Improves Search Engine Optimization
Fresh Content Improves Search Engine OptimizationMany search engine optimization companies will sell you a search engine optimization package that addresses many of the major aspects of search engine optimization. These aspects include, but are not limited to, use of file names, alt tags, h1 tags, keyphrase density, meta tag optimization, ...

Google Slightly Changes AdWords Ranking Algorithm
Google Slightly Changes AdWords Ranking AlgorithmThere are two basic components to how an AdWords ad is ranked in the sponsored section of the search results page. Cost per click (the bid) and click through rate, those two numbers make up your "rank number" or the position of your PPC ad.A ...

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